manchester commonwealth games

The Commonwealth Games had a portfolio of sponsors that required the generation of an equal amount of exposure each.

With expertise in signage management, media analysis and event management motopro was asked to design systems that would enable the games organisers to achieve their goal of balanced exposure across all sponsors.

Our final proposal included a real-time media analysis system with groups of signage management teams at each active venue who would adjust signage locations and quantities relative to the exposure received from the preceding days coverage.

Below are examples of the documents our event management, media analysis, IT and graphic design departments created, click the icons to the right to view each one (hover over the icon to view each diagrams title):

• Logistical Build-Up Flowchart (preparation schedule)
• Daily Venue Maps (indicating active areas)
• Staff Structure (real time analysis and sign management)
• Real time Media Monitoring System (software application)
• Camera Analysis Diagrams (for signage location)
• Sample Sponsors Day Exposure Report
• Television Analysis Report

The above gives you an idea of the depth of skills that motopro can call upon to deliver a professional service to deliver your goals.

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